Video Magic Productions Helps you Relax in front of the Camera

Bonnie Keith Photography

Video Productions Santa Clarita... The best in town for Videography and Video Production

Video Magic Productions offers professional video services in Santa Clarita and beyond to help small business owners take control of their video filming experience.

Many small business owners in Santa Clarita know that they need to do video marketing and online video marketing but are literally, “afraid of the camera”. They do not understand the importance of being the face of their business so the viewing public can get to know them, like them and trust them. Therefore, they either deny the need for video in their marketing plans altogether or they try too hard to be the “perfect” image of themselves.

Neither one of these options is acceptable in today’s video marketing world.

Some of the biggest mistakes I see small business owners make when creating their promo videos, is to sound too scripted and salesy. No one wants to be sold to. No one wants to watch or listen to anyone who isn’t genuine and sincere.

2020 ThreeBestRated Best Videographer 2020

Going Off Script

The viewing audience is sophisticated and can tell when the speaker is trying too hard to convince or sell or speaking as if they have been scripted rather than speaking from their hearts.

The “trick” is to speak as you normally would to a friend asking you, “how are you doing”? Share a story, share your passions, a special tip or “did you know”: that would immediately be of help to the viewer. In other words, share, don’t sell.
Offer advice, tips, little tricks, insider info you may know or be aware of, anything that touches your heart in the realm of personal stories are powerful bits for any video promo.

See The Results after Bonnie helps you relax

Watch this short video clip to see Bonnie in action working a very nervous video client who has been putting off doing videos for their business for years.

Video Magic Productions Santa Clarita offers video coaching services as well as full video production services to Santa Clarita and surrounding cities. VideoMagic Productions offers full video production services such as filming, video editing, and video marketing and SEO.

If you are in need of corporate or promotional videos for your business, VideoMagic Productions Santa Clarita is the solution.

Bonnie Keith owner/operator of VideoMagic Productions is a professional actress and award-winning videographer. Bonnie works individually with each client to bring out their best in a fun, relaxed working environment.  

Client Testimonial

Hear the process and see the results. This video shares the client’s honest, spontaneous testimonial for VideoMagic Productions.

Video Magic Productions offers amazing video services in the Santa Clarita area, and if you’re interested in Bonnies video services be sure to schedule a call today!

How To Reach Your Target Audience

Bonnie Keith videographer taking photo's

As a small business owner, one of our biggest challenges is getting in front of a large enough audience. There are only 24 hours in the day, and there are only so many networking meetings that we can attend in the month.

The absolute best way to earn someone’s trust and convert them into a paying and buying customer is to meet face-to-face. The human factor cannot be discounted in business marketing. But again, there are limits and how many of these in person meetings we can accomplish in a short period of time.

So what is the next best thing? That would be a way for you to share your story, get your message across, attract your potential audience, engage that audience, establish a trust factor, and be perceived as the expert in your field. You could do this 24/7, have an unlimited global reach, and the best part is, “you don’t even have to be there”.

The answer is simple. Online video marketing. Online video marketing is the king of Internet content. A professionally created promo video, containing all the elements that goes Google and your future clients love, can be the best marketing investment you will ever make for your business.

What are some of these elements? First of all, the video must look professional as a reflection of your business brand. Filming the video on your phone and using that as a promotional piece for your business will reflect poorly on you. This is not to say that the video be a slick, Hollywood type video representation with just a lot of pizzazz but no heart.

The videographers job while filming your promo video is not just to make sure that the lighting and the sound are of the highest quality, although that is an integral part. The real job of the videographer is to bring out the heart of your business, the human factor. When people watch your video, you want them to feel that you are speaking directly to them with care, honesty and passion.

This is where Video Magic Productions Santa Clarita can work their magic to help you incorporate all those dynamic elements into your video promo.
Bonnie Keith of Video Magic Productions is an award-winning videographer and professional actress. She will hold your hand every step of the way through the video creation process. She will make sure that your vision for your business comes through at the core of the video.

For more information or to see how Bonnie can help you reach more of your target audience and convert them into customers, please feel free to call her at: 661 – 755 – 1699.

How to Attract Clients, Earn their Trust and Grow Your Business

wedding video recording

We live in a fast-paced society where people have become impatient and skeptical. Instant gratification, I want it Now. And Skepticism, because everyone you meet seems to want to SELL you something.

Therefore, how does a small business owner rise above the skepticism, the instant rejection or turn-off, the “What’s in it for Me”? attitudes prevalent in today’s world and marketplace?

You will find that one reason most people will not buy your product or service is because they have already turned off their attention when you tried to “sell” it to them. If you don’t grab someone’s attention in the first few seconds of speaking with them, you have lost them.
So you ask, how do I grab someone’s attention if I don’t tell them about my company, my product, my service? Isn’t that what I am there for, to sell?

Well, the answer is a little bit of yes but a lot of NO. When you meet someone who might possibly be interested in your business, the quickest way to lose that interest is to talk about You and your products. No One is interested in hearing someone brag about themselves. Boring.
But if you show a true, keen interest in the other person BEFORE you even begin to talk about business, their defenses will start to lower.
Ask questions, rather than talking at them. Be truly interested in what they are saying. And then, when it is your turn, share a story about what makes you tick to show them you are just a human being, not a selling machine.

What will make you unique and differentiate you from all the others who sell your same service or product is YOU. Therefore, sharing stories about why you started your business, your passions, your hope for the future, your family, your upbringing will humanize you. The person listening will begin to think of you as a friend, someone they can trust and confide in.

People want to do business with those they know, like and TRUST. Become a person who exudes those qualities and watch your business grow.
Now you might ask, what does all this have to do with VIDEO?
When you create a video promo that shares your heart, message and story, the viewer will become engaged and will feel that warmth and honesty.
You must bring your true self forward and capture your essence on video. The video will bring you interested, engaged viewers who will begin to think of you as their “go to” person. The more videos you produce about yourself and ultimately your business, will begin to have people perceive you as an Expert in your field.

Especially helpful videos are “How to’s”, ‘Did you Know”, and “Tips of the Month” type special videos.
I know that many people are terribly afraid of being in front of the camera.
That is where I, Bonnie Keith, of Video Magic Productions Santa Clarita come into the picture.
My specialty is helping people relax in front of the camera so that their charisma and true personality will shine through.

For more information or to see how I can help you overcome your fear of video, contact me at: 661-755-1699 or email:
bonnie@yourvideopro.com
I look forward to helping you and watching your business grow.